At the Slow Money National Gathering last month, I gave a Fundraising 101 presentation that covered the basics of business planning and financial projections required when seeking investors or loans. One of the first questions asked was, “How does Slow Money business planning differ …
Last month, I guest-cheffed at EVOO Restaurant in Cambridge to promote my new cookbook. From a simple financial perspective, this may have seemed foolish. EVOO didn’t pay me, and though I earned royalties from that evening’s book sales, it amounted to about …
The barriers to entry for food manufacturers make entrepreneurship difficult. Many of us have the perfect idea for a rich chocolate sauce, frozen food line or catering business. Getting your product to market is lined with pitfalls. The first on …
Bringing in appropriate design consultation early in the planning process of a new restaurant is an important step that will save you time and money.
Last month, we offered an overview of marketing plans and their value in increasing sales. This month, we offer tips to get you started.
A few times a month, I will post articles from my monthly “Food Consulting” Newsletter. Click here to receive the newsletter by email. The prevalence of social media has created new, low-cost marketing tools for the entrepreneur. It also presents challenges …